NORMA Group donates e-rickshaw for children and teens

NORMA Group is supporting the Kinder- und Jugendfarm e.V. in Maintal with a donation of EUR 3,000. The non-profit will use the money to buy an electric tricycle, build a weatherproof parking space and install a solar charging station.

Annette Stieve, CFO of NORMA Group: “We want to ensure that our actions contribute to a sustainable society for people and the environment – both globally and locally. We are committed to supporting charitable organizations in the communities surrounding our locations, thus improving the local community and quality of life. This donation will help strengthen a great program while also raising awareness of environmentally friendly transportation options.”

With this donation, NORMA Group is giving back a portion of the interest savings it achieved through its strong sustainability performance. Since 2023, one component of corporate financing has been a further promissory note with a sustainability component: The interest margin of the promissory note is variable and depends, among other things, on an evaluation of the company’s sustainability performance by an external agency. Depending on the results of this evaluation, the interest margin for the company can fall by up to 0.05 percentage points; if performance is poor, on the other hand, the interest rate could rise by up to 0.05 percentage points. In 2024, NORMA Group benefited from lower interest rates that resulted from a positive evaluation of its sustainability performance. Part of these savings are being given back in the form of a donation to benefit the community in Maintal.

The Kinder- und Jugendfarm is a nature and adventure playground with an educational component that offers free activities for all children from Maintal and the surrounding area. The e-rickshaw will enable the organization’s employees to transport wood, dispose of green waste and do their shopping for parties in a sustainable manner. The e-rickshaw can also be used for bread baking events, a mobile workshop service and other creative activities.

“We are very grateful for NORMA Group’s donation”, says Christian Lüer from the Kinder- und Jugendfarm Maintal. “The electric tricycle means that many of the trips we need to make can now be more efficient and environmentally friendly. At the same time, we can teach the children about the importance of environmentally-friendly mobility. We have been collecting funds for the purchase through crowdfunding since May 2022. NORMA Group's donation now ensures that the project can finally get started.”

NORMA Group is regularly involved in social and ecological projects in the community. Most recently, employees at the NORMA Help Day in September helped out at various facilities in Maintal for a day.